Privacy Policy

Last updated: 9 November 2026

Overview

SwitchBoard ("SwitchBoard", "we", "us") provides field-service management software for trade businesses — plumbing, electrical and general contracting. This policy explains what information we collect, how we use it, and the choices you have. It applies to the SwitchBoard application and related services at theswitchboard.io and app.theswitchboard.io.

By using SwitchBoard you agree to the practices described here. If you do not agree, please do not use the service.

1. Information we collect

Information you provide

When you or your business create an account, we collect information such as your name, email address, phone number, business details, and the records you enter into the application — customers, quotes, invoices, appointments, parts, hours and notes.

Information about your customers

A trade business uses SwitchBoard to keep records about the people it works for: names, addresses, phone numbers, email addresses, the work done at a property, and what was charged for it. We hold that information as a processor, on behalf of the business that entered it. The business decides what to record, who on its team may see it, and how long to keep it.

Information from connected services

If you choose to connect a third-party account — such as your Google account — we access certain information from it with your permission. Section 2 sets out exactly what, for Google.

The SWITCHBOARD browser button

The browser extension reads the product or cart on the store page you are looking at, in your browser. It sends those product details (name, brand, SKU, model, UPC, price, picture link and page address) to your SWITCHBOARD account only when you press its button. It does not read other pages, your browsing history or anything you type. It is connected to your account with one click in SWITCHBOARD (or a one-time code), using a single-use key that lasts two minutes; we keep only a fingerprint (hash) of that connection, and you can disconnect it at any time in SWITCHBOARD (Find parts > Connect your stores) or from the extension.

In the SWITCHBOARD phone app

The SWITCHBOARD app for iPhone and Android is the same service as the website, for the office and for techs in the field. On the phone it uses these, each only for the reason given:

The app has no advertising, no advertising ID and no third-party tracking. Notifications are delivered through Google Firebase Cloud Messaging (and Apple's push service on iPhone), which receive only the notification token and that plain sentence.

Information collected automatically

We collect basic technical information needed to operate and secure the service: log data, device and browser information, and usage activity.

Our website and the sandbox

On theswitchboard.io and the sandbox at theswitchboard.io/try we count visits ourselves, with no outside analytics or advertising trackers. A visit is anonymous: a random visitor id kept in your browser, the kind of device, whether you use the day or night look, the page or ad that sent you, and what you did on the page - which sections you looked at, which demo steps you tried, and which parts of the sandbox you used. We never record what you type into the demo or the sandbox. If you ask Switch a question, we keep the question to improve our answers, with any email address, phone number or street address removed first. A visit is connected to you only if you book a walkthrough. If your browser sends Do Not Track or Global Privacy Control, we record nothing at all. These records are deleted after 13 months.

When you ask for a demo at theswitchboard.io/demo, your answers are kept only if you book a call or join our updates list; if you leave part way, nothing you answered is saved. To start the "Where do you work?" question on the right town, we use the approximate city of your internet connection as our network provider (Cloudflare) sees it. We never ask your browser for your location and do not store that guess - only what you send with your booking.

2. Google user data

Connecting a Google account is optional. SwitchBoard works without it. There are three separate Google connections, each asked for only when you choose to connect that feature, and each disconnected on its own: Calendar and email (Scheduling → Connect calendar), Google Business Profile and Google Drive (both under Social Media → Accounts). We request only the permissions listed below, and nothing else.

Permission we requestWhat we do with it
.../auth/calendar.app.created
Make a calendar of its own, and manage events on that calendar only
SwitchBoard creates one calendar in your Google account, called SwitchBoard Jobs, and puts a calendar event on it for each visit assigned to you — updating it when the visit moves and removing it when the visit is canceled. It appears alongside your other calendars in Google Calendar, and you can hide it, recolour it or delete it like any other. This permission does not let SwitchBoard see your other calendars. Your personal appointments are not readable by us — not as a matter of policy, but because the permission we hold does not extend to them.
.../auth/gmail.send
Send email on your behalf
Send the quotes, invoices and messages that you send from inside SwitchBoard, so they arrive from your own address and a reply reaches you rather than us.
.../auth/business.manage
See, edit, create and delete your Google business listings
Used only if you connect your Google Business Profile. SwitchBoard lists the business locations your Google account manages so you can choose which one belongs to your business (nothing is saved for the ones you do not choose); reads that location's reviews so you can see them in SwitchBoard and answer them; publishes the reply you write or approve to a review; and publishes the update posts (text and a photo) that you create or approve. The reviews, your replies and your posts are stored with your business records. If you ask Switch to draft a reply, the review's text and rating are sent to our AI provider to write the draft, which you then edit or approve. SwitchBoard does not change your listing's details (name, hours, address, categories) and does not delete reviews or locations.
.../auth/drive.file
See, edit, create and delete only the specific Google Drive files you use with this app
Used only if you connect Google Drive. You pick a photo or video in Google's own file picker; SwitchBoard downloads that one file and copies it into your business's media so it can be used in a social media post you are making. Before you post, the picture is checked by our AI provider for things that should not be published (a face, a license plate, a house number). SwitchBoard cannot see, list or search any other file in your Drive, and it never changes, uploads to or deletes anything in your Drive.
openid, email, profile Identify which Google account is connected, and show you that address in the app so you can confirm it is the right one.
What we do not request. SwitchBoard does not ask for permission to read your email, your contacts, your other calendars, or any Drive file you have not picked yourself. The gmail.send permission cannot read a single existing message — it can only send. The calendar permission reaches only the one calendar SwitchBoard created, so it cannot read or change anything already in your Google Calendar. We have deliberately not requested any permission that would let us read a mailbox or an existing calendar.

Replies from your customers

Because we do not read your mailbox, messages SwitchBoard sends carry a reply address on our own domain. When a customer replies, that reply is delivered to SwitchBoard and filed against the job it relates to. This applies only to replies to messages SwitchBoard sent — email a customer sends you directly goes to your inbox as usual, and SwitchBoard never sees it.

What we store

We store the OAuth tokens Google issues, the email address of the connected account, the identifier of each calendar event we created, the Business Profile location you chose with its reviews, replies and posts, and a copy of each Drive photo or video you picked for a post. We do not copy your calendar into our database, and we do not store the content of messages sent through your Google account beyond the record of the message you sent from SwitchBoard.

3. Limited Use disclosure

SwitchBoard's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Specifically, we do not:

4. How we use information

Some features use AI models to draft text you asked for, to read a document you uploaded, or to check that a picture matches a part. Content sent to those providers is processed to return that result and is not used by us to build profiles about you or your customers.

5. Text messages (SMS)

Businesses that use SwitchBoard can send text messages to their customers: appointment confirmations and reminders, on-the-way notices, estimates, invoices, receipts, and replies to messages the customer sent first. Each business sends from its own number, on its own behalf.

Mobile carriers are not liable for delayed or undelivered messages. Our service providers that carry the messages (listed below) receive the number and the message only to deliver it.

6. How we share information

We do not sell personal information. We share it only with service providers that operate the product under contracts requiring confidentiality:

We may also disclose information where required by law, or to protect the rights and safety of users and the public.

7. Data retention

We keep account and business records for as long as the account is active, and for as long afterwards as we need in order to meet legal and accounting obligations. Google tokens are deleted immediately when you disconnect, and revoked at Google. Calendar events SwitchBoard created are removed from your calendar when you disconnect.

8. Security

Access to business records is scoped to the business they belong to; a signed-in user cannot reach another business's records, and within a business, access follows the role a person is given. Data is encrypted in transit. Credentials and tokens are stored with restricted access and are never returned to a browser, with one exception: to show Google's file picker, your browser is given a short-lived Google Drive access token (it expires within an hour) that can reach only the files you pick.

9. Your choices and revoking access

10. Changes to this policy

If we change this policy we will update the date at the top of this page, and where the change is significant we will tell account holders directly.

11. Contact us

Questions about this policy, or about the information we hold: [email protected].